Darshan M
“I build worlds where ideas fight, roar, and dance, sometimes all at once.”
I've collected a few labels along the way.
CEO. Entrepreneur. Author. Producer. Strategist. Sports executive. Founder.

I've also been a gardener, a devoted servant to dogs, and an experimental cook whose confidence occasionally exceeds his competence.

None of the labels quite fit.

I grew up among the misty hills of Ooty, dropped out of college, and set off without much of a map.

Somehow, the road took me into boardrooms and stadiums, onto film sets and racetracks, through startups, stories, victories, disasters and more than a few improbable adventures.

I found myself running businesses I wasn't trained to run, building things that didn't exist, making movies I hadn't learned to make, writing books I never imagined I'd write, and sitting in rooms I had absolutely no formal qualification to be in.
Nobody seemed to notice.

At some point, Business Today named me among India's 20 future business leaders.
I kept the compliment.

The future, however, seems to have taken a few unexpected detours.

And after all these years, all these titles, and all these adventures, one mystery remains gloriously unsolved:
I still have absolutely no idea what I want to be when I grow up.
Darshan has been selected as one of the top 20 future business leaders of India, by the prestigious business magazine BUSINESS TODAY.

"The world is too big to stay in one place, and life is too short to do just one thing."
Some of my entrepreneurial ventures.
  • Deivee is India's leading organic, Fairtrade and sustainable yoga lifestyle brand.
  • Sportytrip is one of India's leading sports experience company.
  • Haute Dawg is India's first brand of vegan, gluten-free and sustainable doggie chews brand.
  • PLAY is a leading Sports Media & Entertainment management company.
  • FrontFoot Pictures is movie production company that specialised in telling stories from the world of sports.
  • Coorg Angels is an initiative to support start-ups, and founders from coorg with capital, expertise, and mentoring.
  • Cherapunjee is an idea-first, media-agnostic creative studio that builds original, culturally resonant IPs across entertainment, sport, design, and experience. We don’t follow trends — we create new weather systems.
  • LOVE ALL is a movement to celebrate the achievements of people with disabilities. The movement promotes inclusivity and hopes to inspire a generation to create sustainable change.
It’s been a wild ride. One that continues to evolve, with stories to tell, worlds to build, and boundaries to break.
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